In 1998 we started as Fresh Chain by importing Hoja Verde roses from Ecuador. Over the years, we have expanded our business with other products from Ecuador: chocolate, coffee, avocado oil, avocado butter and fresh avocados. In 2014 there was a new business partner and together we founded a new company for the food products: Ecuador’s Fine Taste.

Team Ecuador's Fine Taste

Team Ecuador’s Fine Taste; Pieter, Jolanda en Ed


We are the connection between producers of single origin honest quality products and the user. The chain is kept as short as possible and completely transparent.


Our vision is based on 4 main elements:

  • Professionalism in import and trade
  • Flexibility in the use of our network and investments
  • Specialization in fair single origin products
  • Transparency in business and product traceability

We work closely with our contacts in Ecuador to produce honest products with the highest possible quality and then to bring these products in the market.

Ecuador’s Fine Taste BV © 2015